The largest automation gathering in the northern region
The All About Automation trade show will take place on June 2 and 3, 2026, in Hamburg. Meet your SES-STERLING expert consultants and all our partners there to discover all the solutions that make automation more flexible.

A unique experience centred on industrial automation
All About Automation offers a modern and efficient trade show concept.
Use the trade fair to:
- Contact market leaders directly and make valuable connections.
- Discuss the future of industrial automation with industry experts.
- Expand your network strategically and strengthen existing partnerships.
- Gain new inspiration for your business in a relaxed atmosphere.
Visit SES-STERLING at all about automation in Hamburg
More than 26,000 products, one mission: the perfect solution for your cables. Whether protection, insulation, labeling, routing, or fastening—we have the right system. Do you have a specific project in mind? Then stop by booth B6-648. Our team of experts looks forward to a professional exchange with you and will provide you with tailored advice.
We’re giving you free admission to the trade show!
Simply enter the activation code 11250 at https://register.visitcloud.com/survey/1uaky28anx1vo, fill in the form, and you will receive your free ticket by email.

Practical information about the all about automation trade fair in Hamburg
The Hamburg metropolitan region is one of the most competitive in the country and boasts a broadly diversified economic structure. all about automation is the annual gathering for the automation sector.
Venue:
Hamburg Messe Hall B6 / South Entrance Karolinenstrasse 20–22 20357 Hamburg
Opening hours:
Tuesday, 2 June 2026
9 – 5 pm
Wednesday, 3 June 2026
9 – 4 pm
How to get there:
The Hamburg Exhibition Centre is located in the city centre, with direct links to all transport options.
We recommend travelling by public transport. The South Entrance is located directly next to the ‘Messehallen’ underground station on line U2.


